There is regular live music in the Beer Advertising Museum

All performances start around 5 p.m. and admission is free.
Will we see you at one of these performances or activities?.

Adjusted opening hours summer 2022

From Saturday July 2 we will be open all Saturdays and Sundays from 11 a.m.!


Sunday March 17th


The Breda band Cheddar performs with slightly folky music, from tearjerkers to catchy dance numbers.


Sunday 31st of March and Monday 1st of April

After the chocolate eggs, time for a delicious (special) beer, indoors or in the beer garden when the weather is nice.

The museum is open both days from 11 am

Sunday April 11th

The Fabulous Cornfritters

These experienced musicians have made their mark with bands such as The River Zydecoband, Allez Mama and of course Zydegonutz. You can hear these experiences on stages at home and abroad, in bars and at festivals. They bring a mixture of Cajun and Zydeco and a few excursions into Irish folk and other world music. And all this with a nod to the blues and rock and roll! Once they've started, standing still is no longer an option. Let's swing along!

Vrijmarkt 2014 1

Sunday May 5th

Fleamarket Breda-Princenhage

More news will be added later on

Dwayne Verheyden 2022 2

Sunday June 2nd

Fantastic performance by Dwayne Verheyden

Dwayne Verheyden from Montfort in Limburg. Dwayne (1991) has been fascinated by music, especially Tex-Mex, from a very young age. In the meantime, he has built up a versatile repertoire, ranging from Tex-Mex to blues, rock, country and waltzes. Flaco Jimenez is and remains his role model. Nowadays he lives in Mexico and plays with the greats such as the Texas Tornados, The Mavericks and more. He is also breaking through in Europe: well-known music cafes and festivals are familiar territory for him. Take a look at YouTube for example!

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